Social Media was once a place where people were looking for friends, wanting to share family vacation pictures and doing just what it implies, being social.
Savvy business owners and entrepreneurs have picked up on the new advertising It is called Social Media Marketing. Yes, social media is now a part of advertising.
Did you know that 2/3 of small businesses now use Facebook ?
Social Media allows you to
Express your company’s values.
Puts a real face to a real product or service
Lists upcoming events, specials, and office hours.
Links current, as well as, potential clients/customers to your website or blog.
The most important asset to social media is INTERACTION!
The personality, values and views of your business interacting with your current and potential customers as well as your community is important. Whether you own a business on a busy main street or you offer an online service, you want your customer to feel like they know you and trust you.
Interaction is a must!
Social Media and Your Business, the series begins this week. Check back often as we tell you the who, what, when, where, why and how.
Melanie
